The End of an Era – Scott Shuey and his impact on the UAE’s media
Scott with his fellow journalists and podcasters Sarah Diaa and Ed Clowes. Scott taught many of the best journalists in the region how to get to the heart of a story Nothing lasts forever. And that’s...
View ArticleDigital Media Relations this Ramadan – Ideas to Engage
This Ramadan’s media events will look a lot like this. What are you doing to adapt? It’s the first couple of days of Ramadan, the holiest month of the year for Muslims. It’s a key time too for media...
View ArticleThe Media’s Demise and the Need for Self-Created Content
The crisis is killing media outlets. And whilst it’s heartbreaking to watch, communicators must start thinking about what is next when it comes to engaging external audiences (image source: Medium)...
View ArticleWill the Paywall save Gulf Media?
Arabian Business will set up a paywall from the end of June, with a US$5.99 unlimited subscription model. Should others follow suit? (image source: http://www.whatsnewsinpublishing.com) Paywalls – the...
View ArticleWill Pay-to-Publish become the norm for media relations?
I expect more media outlets will charge to place news online. What does this mean for the PR industry? The pay-to-publish model is finally part of the mainstream media in the region, according to this...
View ArticleIt’s the media’s job to ask hard questions. And we should listen.
For anyone who has any sense of perspective and basic awareness about what we’ve lived through over the preceding 10 months, it was pretty clear what would happen to Covid cases over the holiday...
View ArticleThe Influencer Podcast with Fiona Robertson
When it comes to media law, Fiona is your go-to lawyer (image source: Gala Law Twitter account) This week, I’m doing something a little different. I had the pleasure of being joined by the Middle...
View Article#MeToo and the Middle East’s media sector – what changed?
We’re a couple of days out from International Women’s Day, the time of year when we all look to gender equality. But I want to get the conversation started now, and on a different issue. A couple of...
View ArticleWhen the media is gone, what’s your plan B?
You may know the PESO model, but do you use the O element? Whoever is in charge of bringing more media investments to Dubai, may luck be on their side. It’s drier out there than a summer spent in the...
View ArticleThe Need for Debate in the Gulf’s Media
There’s nothing people love more than a good debate. But good luck finding this in regional media (image source: Wired) There was a great article written by Dr Mira Al Hussein where she addresses the...
View Article
More Pages to Explore .....